BOM - BTS of Shinsegae x Chrome Hearts ‘2NE1 Loves’ Photoshoot!
[130522] Bom’s Line Play Diary #24: “Hello”
This picture is from the Chrome Hearts photoshootㅋㅋBehind me is cute Ms. Yoon Sojin*^^* Working hard~^^
Source: Bom’s Line Play Diary
Translated by: kristinekwak@YGLadies.com
Thanks to WeLoveBom for the screenshot.
SPOTTED: Vivacious Bom Strutting in Luxury Brands Balmain, Chanel & Guiseppe Zanotti at Incheon
Our lovely Lady Spring Park Bom is making heads turn with her effortless style during her latest trip to Japan, via Incheon Airport. It should come as no surprise that Bom exudes sexiness without even trying; oftentimes her trademark stockings does the trick.
If there’s any brand that best fits Bom’s style and personality, it would be none other than Balmain’s latest resort and prêt-à-porter (or ready-to-wear) collection. The Balmain bright yellow biker jacket is a stunner; underneath it is a Balmain Multicolor Printed Linen Tank Top (available at net-a-face for $810), whose color tones are season-appropriate.
Bom accessorized herself in another quality brand — Chanel. Bom complemented her outfit with a pair of Chanel Oversized Square Acetate Sunglasses (available at Liberty London for $410.89) and a Chanel Hampton Mini Flap Bag (available at spotted fashion for S1,900), a seasonal bag which was released in Chanel 2011 Fall Collection, and has made a comeback during the Spring 2013 Collection. The bag is a hot item among celebrities and fashion savants.
To finish the look, Bom wore wedge sneakers from Guiseppe Zanotti (available at Neiman Marcus for $595.00). The wedge sneaker is a must have this season! Blackjacks, do any of you have a pair already?
Fashion IDs by WILLA@ygladies.com and BEAbee@ygladies.com
Collage by WILLA@ygladies.com
Article by staff@ygladies.com
[130519] Bom’s LINE Play Diary #23: “A photo that a fan took for me*^____^* I like it!!!☆*:.。. o(≧▽≦)o .。.:*☆”
Cap & Translation by kristinekwak@ygladies.com
2NE1 and Chrome Hearts teams up for Shinsegae ‘2NE1 Loves’ Campaign!
It was announced on the 20th that Shinsaegae will be unveiling their new image as a ‘young and dynamic fashion department store’ with the ‘2NE1 Loves Shinsegae‘ campaign, which will run from 29 May to 27 June.
Shinsegae, famous girl group 2NE1 and luxury brand Chrome Hearts will hold promotional activities such as advertisements, a photo exhibition, the sale of products that they collaborated on and more.
Shinsegae plans to change its image from that of a ‘classy department store’ to a ‘young and trendy department store’ through this campaign in order to appeal to a diverse customer base.
The ads where 2NE1 has modelled for will be displayed in the main building of Shinsegae, in fashion magazine DM and other offline media and also in online media such as Shinsegae’s home page, blog and SNS.FOR THE FULL DETAILS CHECK OUT » http://ygladies.com/news/130519-finally-full-details-on-the-2ne1-loves-shinsegae-campaign#
Source: NSNPA
Translated by:nyldeabcd@YGLadies

